Michael and I have a conversation around the history of IT Conversations and Gigavox Media’s upcoming release of Gigavox Audio Lite, a powerful new podcasting workflow application. We discuss the production advantages of using Gigavox Audio Lite, and drill into the advertising / sponsorship module which is VERY impressive. As I call it in the show several times, this is the “uber ad server” for podcast publishers. I also ask Michael to talk about the types of deals he is seeing in terms of podcast sponsorship and advertising. Lots of good stuff to listen to.

Finally, we talk about the new upcoming Podcast Academy book series that I am participating in writing. Michael and I talk about the book, and the void that it fills in the marketplace as far as a book that is focused on explaining to the CEO, CMO, Marketing Manager, Ad Exec, VP of Marketing, all the way down to the small business owner, how podcasting can have an impact and extend their marketing and communications outreach. Check it out.

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